Dealers are currently actively promoting discounts on many motorbike models such as Honda Vision, Yamaha Exciter,… right after the Lunar New Year holiday.
Main content Hide / ShowThe reason why many motorbike models are deeply discountedMany dealers `clear their inventory` of motorbikes, selling them lower than the suggested priceHonda Yamaha
Entering 2024, the motorbike market in Vietnam is facing many new challenges.
Explaining the reason for the decline in sales, a sales consultant at a dealership in Ho Chi Minh City said the current market situation is gloomy, with only a few customers coming to see the car every day.
This person shared that this is completely understandable as people’s need to buy motorbikes is mainly focused on the pre-Tet period.
According to the general rule of the market, the demand for car purchases will gradually increase after the beginning of the year (usually in the first quarter) and peak in the last months of the year when people’s economy is more stable.
Besides, the decline in purchasing power in 2023 has caused many dealers to still have inventory of car models manufactured from last year, even 2022 model cars. Therefore, right after the 2024 Lunar New Year holiday
In fact, support programs have existed since before and are now only extended and applied differently to 2022 and 2023 motorbikes.
According to records, some dealers have reduced the price of the `national` scooter model Honda Vision from 1 to 2 million VND, while the manual clutch scooter model Honda Winner
Honda Vision
One store even offered to sell the 2020 Winner
Honda Winner X
For scooters, the Honda Vario 160 model has a discount of 3 to 4 million VND.
Winner
Yamaha Grande
In addition, Yamaha also offers a discount of 2 million VND for customers who buy Grande, Janus, Latte, Freego and NVX scooters.
According to the Vietnam Association of Motorcycle Manufacturers (VAMM), motorcycle sales in the fourth quarter of 2023 (from October 2023 to the end of December 2023) are 681,963 vehicles, an increase of 11.68% compared to the previous quarter.
On average, Vietnamese people buy 4.8 new motorbikes every minute in 2023. Meanwhile, this number in 2022 is 5.8 motorbikes every minute.
Aurora 
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